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About us

Business expertise. AI-powered solutions. Partners throughout.

A to Z Consultancy is a business and financial advisory firm working with clients across Africa and the Middle East. We combine practical expertise in finance, internal audit, risk management, governance and operations with AI-powered technology to improve how businesses work.

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How we work with you

What you can expect

Customised, always

No templates. Every plan is built for your business, sector and goals.

Partners, not vendors

Long relationships and ongoing support, not one off reports.

Measurable results

SMART action plans: specific, measurable, achievable, relevant, time bound.

Honest limits

We say what we will not do, and what our agents may never do, up front.

Who we work with

Our clients

Some of the companies we have worked with.

  • Buildwell Plants & Equipment Industries Ltd
  • Khanz Group
  • Unitop Holding Limited
  • SPG Construction Nigeria Limited
  • The Blowfish Hotel Limited
  • Asphaltunity
  • EPIC Pay
  • SCN Nigeria
  • F&F Flavours and Fragrances Ltd.
  • Multiroads Group
  • Zen Cylinders Manufacturing Company Limited
  • Z Kitchen
  • N. N Fems Industries Limited
  • Green Recycling
  • Fas Agro
  • Mega Chemicals Structure Limited
  • Ranjy Construction and Foundation Limited
  • Tanit Medical Engineering Ltd
  • Ziya Delicacy
  • Electrosun Global
  • Alef Recycling
  • Apex Nigeria
The team

Our Core Team

MA

Maroun Akiki

Managing Partner

With over 15 years of experience in corporate finance, business transformation, mergers and acquisitions, and operational restructuring, Maroun is a seasoned finance executive and strategic business leader. He combines financial expertise with a commercially focused approach to navigating complex business challenges, driving sustainable growth and enhancing organisational performance. Maroun holds a PhD in Management (Finance), an MBA and executive education credentials from London Business School.

JF

Jano Farah

Partner

Jano is an accomplished finance executive with over 12 years of experience in financial management, corporate reporting and business operations, including senior leadership experience as Chief Accounting Officer. With a strong foundation in financial governance and operational finance, Jano brings a practical, results-oriented approach to strengthening financial performance, improving reporting processes and supporting strategic business decisions. Jano holds an MSc in Finance and a BA in Economics.

AU

Aysha Usama

Partner

Aysha is a Chartered Accountant (ICAP) and an experienced finance and advisory professional with an international career spanning the UAE, Pakistan and Nigeria. Drawing on extensive managerial experience at EY, she brings Big Four expertise in audit, IFRS, financial reporting and strategic business advisory. Her professional achievements include leading EY's nationally winning team at Pakistan's 2017 National Finance Olympiad. Aysha also holds an MBA with Merit from the University of Cumbria, United Kingdom.

JN

Johnny Nassar

AI Partner

Johnny is a CFA charterholder and Fulbright Scholar from Carnegie Mellon University, bringing 12 years of experience in financial markets, investment strategy and risk management. An advocate for the practical adoption of artificial intelligence in finance, he has delivered specialised AI training for CFA Society Lebanon. As the leader of A to Z Intelligence, Johnny bridges institutional financial expertise with emerging AI capabilities, helping organisations enhance operational efficiency, strengthen decision-making and unlock new opportunities through intelligent automation.

SA

Serge Adaimy

Chief AI Officer

Serge is an AI and technology professional with over 12 years of international project experience across Saudi Arabia and the wider GCC region. As Chief AI Officer, he leads the design, development and implementation of A to Z's enterprise AI solutions, translating emerging technologies into practical applications that enhance business performance and operational efficiency. His multidisciplinary background encompasses Architecture, Project Management, and AI & Machine Learning, complemented by specialised Anthropic training in Claude and Claude Code.

AG

Ahad Girach

Senior Manager, Corporate Finance, Strategy & Treasury

Ahad is a corporate finance and business advisory professional with over 12 years of experience across Pakistan and Nigeria, including at a company listed on the Pakistan Stock Exchange (PSX). He specialises in financial planning and analysis, treasury and working capital management, financial restructuring, investment feasibility, and ERP implementation and optimisation. His experience includes leading finance functions, transforming financial processes, strengthening internal controls and enhancing management reporting. He holds an MA in Economics, the CIMA Certificate in Business Accounting and ICAP's Certificate in Accounting and Finance (CAF).

AA

Aline Assy

Senior Manager, Internal Audit, Risk & Compliance

Aline is an experienced audit, risk and compliance professional with over a decade of expertise in financial assurance, internal controls, regulatory compliance and business advisory. Specialising in risk-based internal auditing, corporate governance and control frameworks, she helps organisations identify and mitigate risks, strengthen accountability and improve operational effectiveness. Her approach combines technical audit expertise with practical business insight to enhance financial oversight, regulatory compliance and organisational resilience.

OR

Olatunji Raji

Senior Manager, Taxation, Accounting & Business Advisory

Olatunji is a Chartered Accountant (ACA) and Chartered Tax Practitioner (ACTI) with over 14 years of experience in financial management, taxation, corporate reporting and business advisory. His professional background includes group financial reporting and senior finance leadership responsibilities at Givanas Group. Combining technical expertise with practical commercial insight, he supports organisations in strengthening financial controls, managing tax and regulatory obligations, and improving financial performance. He also holds an MBA from the University of Gloucestershire, United Kingdom.

Work with us

Tell us where the business is and where you want it to be.